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Aaron van Valen is an Amsterdam-based director and photographer known for his soft hair and indicative style of shooting. He majored in American Studies with an extracurricular interest in Japanese Language and Culture. After trying to make it as a photographer for various agencies and magazines he found directing music videos to be a lot more fun and ended up being invited by Amsterdam’s Czar to try and improve the TV commercial market.

Like all commercial directors, however, he knows he should focus more on fiction and intends to do so as much as is humanly possible in the foreseeable future. Not before trying to become world champion in commercials, of course.

He is represented by Czar Jr. and can be contacted via email or through the Czar website.

(self-written in third perspective)